List Management

An alias email is an alternative email address that forwards messages to your primary inbox without revealing your main address. Aliases allow you to create multiple identities for different purposes while managing all emails from a single account. They are commonly used for privacy protection, organization, and filtering incoming messages.

A contact form is a web page element that allows visitors to submit messages directly to a website owner without exposing an email address. These forms typically include fields for name, email address, company, phone number, and a message body. Contact forms streamline communication, protect against spam, and serve as a primary source for email list building and lead generation.

Opt-in is the process by which someone explicitly agrees to receive email communications from your organization. It is the foundation of permission-based email marketing and a legal requirement in most jurisdictions. There are two types: single opt-in (subscriber signs up and is immediately added) and double opt-in (subscriber must confirm via email before being added).

Outlook is a comprehensive email and personal information management application developed by Microsoft. It enables users to send and receive emails, manage calendars, organize contacts, create tasks, and integrate with other Microsoft 365 applications. Outlook is widely adopted in both personal and enterprise environments, serving as a central hub for communication and productivity.

A primary email is the main email address designated as your default contact point for receiving messages, managing online accounts, and handling important communications. It serves as your digital identity for critical tasks like account recovery, financial notifications, and professional correspondence. Unlike secondary or alias addresses, the primary email is where your most important communications are centralized.

A PST (Personal Storage Table or Personal Folders File) is a proprietary Microsoft Outlook data file format that stores email messages, calendar events, contacts, tasks, and other mailbox items locally on a user's computer. PST files enable users to archive, backup, and transfer their email data between devices or mail servers, making them essential for email list management, data migration, and offline access to historical communications.